The Client

The Southern Co-operative, Multiple retailer

The Brief

To grow sales of Locally produced food and drink in The Southern Co-operative stores on the Isle of Wight

The Actions

  • Identify and bring in a wider range of products, working closely with suppliers to develop retail ready, supermarket friendly products and logistics.  Improve store management of the Local Flavours range.

  • Identify ways to promote The Southern Co-operative Local Flavours range on the Island, for example the Cows in Cowes PR event, Sponsorship of the 2015 IOW County Show Food Pavillion.

The Result

Improved supplier relations, a wider, more profitable range from over 40 local suppliers, improved store manager support, a higher consumer profile, turnover doubled in three years.

What the client says

“Jackie has transformed our business on the Island.  Our Local Flavours brand has grown significantly in profile, turnover and margin as a result of her professionalism and entrepreneurial approach.  She is a pleasure to work with. ”  Kate Hibbert, Local Sourcing Manager, The Southern Co-operative